RAINCOATS THAT DON’T KEEP YOU DRY BUT MAKE YOU SEEN: COMME DES GARçONS AND THE ART OF FASHION OVER FUNCTION

Raincoats That Don’t Keep You Dry but Make You Seen: Comme des Garçons and the Art of Fashion Over Function

Raincoats That Don’t Keep You Dry but Make You Seen: Comme des Garçons and the Art of Fashion Over Function

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In the world of fashion, functionality has often been the quiet companion of design, following in the shadow of silhouettes, colors, and trends. But there comes a point when fashion refuses to play second fiddle to function—when it chooses statement over shelter, art over practicality. Comme Des Garcons Nowhere is this more evident than in the boundary-breaking work of Comme des Garçons, particularly in their unconventional take on rainwear. With raincoats that do little to keep out the rain but everything to keep you seen, Comme des Garçons redefines not only how we dress, but why.



The Purpose of Rainwear, Rewritten


Traditionally, a raincoat’s sole purpose is utilitarian—to shield the body from the harshness of the weather. Whether it’s rubber, waxed cotton, or Gore-Tex, the primary criterion is always the same: how dry can it keep you? However, Rei Kawakubo, the visionary founder of Comme des Garçons, has never been one to adhere to traditional expectations. In her universe, a raincoat isn’t just outerwear—it’s a canvas, a concept, a challenge to our assumptions.


Instead of waterproof linings and windproof seams, many of Comme des Garçons’ raincoats come adorned with holes, transparency, exaggerated silhouettes, or impractical materials like sheer plastic or frayed tulle. Some are constructed more like abstract sculptures than protective garments. They beg the question: if this doesn’t keep the rain out, is it even a raincoat? To which Kawakubo might respond: that’s exactly the point.



Visibility as the New Protection


What these avant-garde pieces offer in lieu of dryness is visibility—not in the literal sense of being reflective or high-vis, but in the broader context of cultural presence. To wear a Comme des Garçons raincoat is to be seen. It’s to take up space, spark curiosity, and invite dialogue. In a crowd of dull trench coats and monotonous gray ponchos, a Comme des Garçons piece slices through the rain like a beacon of individuality.


There’s something inherently performative in these garments. They don’t whisper; they shout. While others shrink into their hoods, the Comme des Garçons wearer expands. And perhaps that’s the true protection offered here—not from rain, but from invisibility. In a world that often rewards conformity, Kawakubo offers armor made of expression.



The Absurd as Aesthetic


Kawakubo has long embraced absurdity as a design principle. Her collections frequently blur the lines between clothing and sculpture, often eliciting confusion, even discomfort. Her raincoats follow this same philosophy. They are sometimes asymmetrical to the point of imbalance, or layered with what appears to be scraps, resembling a collage more than a coat. Some are built from non-waterproof lace or mesh, and others are purposefully disheveled, as if they’ve already lost the battle with the storm.


But within this absurdity lies a deeper truth. These garments are a commentary on the roles we assign to fashion and the rules we blindly follow. By creating a raincoat that fails at its primary job, Kawakubo invites us to reevaluate what we consider necessary or valuable. Do clothes always have to function in the traditional sense? Or can they function emotionally, artistically, ideologically?



Fashion as Intellectual Discourse


Comme des Garçons doesn’t just make clothes—it creates discourse. And rainwear, typically relegated to the mundane, becomes the unexpected site of radical reimagining. The “failure” of these raincoats to keep you dry becomes a success in provoking thought. It challenges the idea that practicality should dictate design, and instead proposes that design can subvert practicality with purpose.


For Kawakubo, fashion is not passive. It is not content to serve silently. It is a vehicle for provocation, rebellion, and poetry. Wearing one of her raincoats is not just about weathering the elements but confronting them head-on with intention and individuality.



Cultural Critique in the Form of Fabric


These raincoats also act as cultural critiques. In societies obsessed with productivity, efficiency, and predictability, a non-functional raincoat seems almost offensive. But therein lies its subversive beauty. It reminds us that not everything we wear has to be “useful” in the capitalist sense. Sometimes, it is enough that a garment makes us feel something—wonder, discomfort, joy, rebellion.


In this way, Comme des Garçons’ raincoats reflect the broader ethos of the brand: questioning norms, dismantling conventions, and refusing to be boxed in. They echo the punk spirit that has long defined the label, even when expressed through the seemingly banal medium of a raincoat.



A Fashion Paradox: Useless Yet Indispensable


Ironically, the very uselessness of these raincoats is what makes them indispensable in certain fashion circles. For the collector, the artist, the avant-garde enthusiast, they are artifacts of a movement, not just items of clothing. They are wearable philosophy, saturated in conceptualism.


To the untrained eye, these pieces may look incomplete or even damaged. But to those who understand the language of Comme des Garçons, they are masterpieces—deliberately challenging, defiantly incoherent, and defiantly beautiful. They do not pander. They demand engagement.



The Future of Fashion Through the Lens of Comme des Garçons


As climate change forces us to reconsider how we dress for an unpredictable world, the irony of a non-functional raincoat becomes even more profound. Are these garments a critique of our complacency? A metaphor for how appearances have replaced substance? Or are they an aspirational vision of fashion freed from utilitarian shackles?


Kawakubo rarely offers explanations. Her silence on interpretations is legendary. She lets the garments speak—or confuse—for themselves. And in that silence lies their power. They are whatever the wearer and the observer believe them to be: a political statement, an artistic endeavor, or simply a really strange coat.



Conclusion: Dryness Be Damned, Make Me Seen


In a market flooded with performance fabrics and tech-laden outerwear, Comme des Garçons dares to resist. Comme Des Garcons Converse It turns its back on the waterproof promise and instead offers something deeper: identity, expression, audacity. These raincoats do not shield you from the rain; they immerse you in it, turning every drop into part of the performance.


So no, Comme des Garçons’ raincoats may not keep you dry. But they will keep you seen—utterly, unmistakably, unapologetically seen. And in an age of invisibility, that might be the greatest protection of all.

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